{"id":25767,"date":"2021-04-16T18:59:50","date_gmt":"2021-04-16T16:59:50","guid":{"rendered":"https:\/\/fishingbooker.com\/blog\/?p=25767"},"modified":"2026-03-19T10:57:07","modified_gmt":"2026-03-19T10:57:07","slug":"how-to-turn-inquiries-to-bookings","status":"publish","type":"post","link":"https:\/\/fishingbooker.com\/blog\/how-to-turn-inquiries-to-bookings\/","title":{"rendered":"How to Turn Inquiries to Bookings"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 4<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span><p><\/p><script src=\"https:\/\/fast.wistia.com\/player.js\" async><\/script><script src=\"https:\/\/fast.wistia.com\/embed\/49o5c03v0u.js\" async type=\"module\"><\/script><style>wistia-player[media-id='49o5c03v0u']:not(:defined) { background: center \/ contain no-repeat url('https:\/\/fast.wistia.com\/embed\/medias\/49o5c03v0u\/swatch'); display: block; filter: blur(5px); padding-top:56.25%; }<\/style><wistia-player media-id=\"49o5c03v0u\" aspect=\"1.7777777777777777\"><div class=\"wistia_preload_transcript_outer_wrapper\" style=\"width: 100%; height: 100%; display:flex; justify-content:center; align-items: center; margin-top:-56.25%;\"><div class=\"wistia_preload_transcript_inner_wrapper\" style=\" overflow: auto;\"><p class=\"wistia_preload_transcript_text\" aria-hidden=\"true\" tabindex=\"-1\" style=\"text-align: justify; font-size: 5px !important;\">We can all imagine how frustrating it is when a customer reaches out, asks a bunch of questions about a trip, but then that inquiry never actually turns into a booking. But, when a customer reaches out like this, it means they&rsquo;re at least interested in what you have to offer. This is the perfect opportunity to learn about what your customer is specifically looking for so you can eventually get them to book with you.\r\n\r\nThis month, we&rsquo;ll present you with five tips on how to keep the customer hooked after they&rsquo;ve reached out to you about a trip.\r\n\r\nLet&rsquo;s take a look!\r\n\r\nBelieve it or not, your response time to customers&rsquo; questions plays a big role in determining whether or not they end up booking with you. This is because 78% of online consumers buy from businesses that respond first. This means if you&rsquo;re the first captain to respond to a customer, you have the unique opportunity to build your value and truly emphasize what sets your charter apart from the rest of the competition.\r\n\r\nOur studies have shown that if you aren&rsquo;t responding to inquiries within a few hours, you&rsquo;re running a big risk of losing those potential clients. In fact, captains who respond within the first hour are seven times more likely to turn an inquiry into a booking, compared to those who respond in 4 to 8 hours. So, the longer you wait, the more likely the customer will start looking elsewhere. However, the quicker you respond, the greater the chance that they&rsquo;ll end up choosing your charter.\r\n\r\nOn average, it usually takes between 2 or 3 messages before reaching a successful offer. At this stage, you have the chance to ask questions and learn what the customer really wants. For example, do they have a specific target species in mind? Are they fishing for sport or for meat?\r\n\r\nOr are they planning on bringing the kids along? Asking these questions and learning your customers&rsquo; priorities shows that you&rsquo;re genuinely interested in showing them a good time. This means you can then create an offer that&rsquo;s specifically tailored for them. You can also upsell, suggest a better offer, or even recommend a completely different trip package.\r\n\r\nJust remember to be thorough in your response and don&rsquo;t leave out any important details! Providing enough details about your trip\r\n\r\ncan ultimately determine whether or not the customer will decide to book with you. For some customers, this might be their very first time fishing. That&rsquo;s why it&rsquo;s especially important to give detailed responses to their questions.\r\n\r\nThis helps build rapport and shows them they&rsquo;re speaking to a real person. When things get busy, it&rsquo;s hard to find the time to write up a detailed message. That&rsquo;s why FishingBooker lets you create Saved Responses to frequently asked questions that you can save and use later. This is perfect if you want to inform customers about each of the trips you offer, or the departure time and location.\r\n\r\nAnd remember, customers tend to stick with captains that connect with them on a personal level. So, if you&rsquo;re kind and accommodating, and you lay out all the details up front, then the whole experience is more likely to go smoothly. From time to time, you might get\r\n\r\nan inquiry about a trip that you don&rsquo;t normally run. This can be anything from a later departure time, to a type of species that you don&rsquo;t usually target, to a discount for army veterans.\r\n\r\nHowever, you can accommodate these customers by creating a tailored package that fits your customers&rsquo; specific needs. This means, you can create a special offer for customers who&rsquo;ve got in touch over FishingBooker&rsquo;s Instant Messaging with a custom price, number of guests, duration, and more. Our full blog article explains how this works, so be sure to check that out after watching this video. When you send a special offer through FishingBooker, be sure to also send a short message explaining what the offer is, what their next steps are, and ultimately showing your anticipation for the trip.\r\n\r\nJust a quick message with a short explanation will assure your customer that this is the trip you both agreed on, and it adds a nice personal touch as well. Sometimes, even when you try everything the convo doesn&rsquo;t end in a booking. You&rsquo;ve answered all of their questions right away, you provided details, and offered special arrangements, but for whatever reason, the customer just isn&rsquo;t ready to book yet.\r\n\r\nFollowing up with customers can really make a huge difference.\r\n\r\nIf you receive an inquiry for a trip that&rsquo;s well in advance, and the customer doesn&rsquo;t book right away, just set a reminder to follow up with them in a few weeks. This is one of the simplest ways to save a few extra bookings and increase your overall realization rate. Now that the high season is finally here, you can definitely expect a lot more messages from customers.\r\n\r\nThese five simple steps can help you turn.\r\n\r\nsome of those inquiries into actual bookings. Be sure to check out our other articles this month on how to manage notifications from FishingBooker and improve communication with your customers. And as always, remember to stay tuned for next month&rsquo;s edition of Captain News to get all the latest tips on how to grow your business online!<\/p><\/div><\/div><\/wistia-player><p>Most online buyers nowadays like to compare several different options before deciding to reach for their wallets. Your customers are no different. The question is, how do you make them confident enough to book with you and not somebody else? And how do you work that into your busy schedule?<\/p><p>We&rsquo;ve compiled a list of five key steps you can take to turn your inquiries to bookings. These are proven to work with FishingBooker&rsquo;s Instant Messaging, and you can also apply them to how you run your business as a whole.<\/p><h2 id=\"be-responsive\"><strong>Be Responsive<\/strong><\/h2><div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"520\" height=\"126\" src=\"https:\/\/fishingbooker-prod-blog-backup.s3.amazonaws.com\/blog\/media\/2021\/04\/14143551\/ezgif.com-gif-maker.jpg\" alt=\"\" class=\"wp-image-25769\" srcset=\"https:\/\/fishingbooker-prod-blog-backup.s3.amazonaws.com\/blog\/media\/2021\/04\/14143551\/ezgif.com-gif-maker.jpg 520w, https:\/\/fishingbooker-prod-blog-backup.s3.amazonaws.com\/blog\/media\/2021\/04\/14143551\/ezgif.com-gif-maker-300x73.jpg 300w\" sizes=\"auto, (max-width: 520px) 100vw, 520px\" \/><\/figure><\/div><p>Did you know that 78% of online consumers buy from businesses that respond first? That&rsquo;s right, responding early can make a huge difference when it comes to getting new bookings. And anglers value a prompt response more than most!<\/p><p id=\"testimonial\">According to our research, captains who respond to inquiries within the first hour are <strong>seven times more likely to convert an inquiry into a paying customer, <\/strong>compared to captains who respond in 4&ndash;8 hours. Why risk losing a customer to another captain when you can give yourself a huge chance of winning them over with a timely reply?<\/p><figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"632\" src=\"https:\/\/fishingbooker-prod-blog-backup.s3.amazonaws.com\/blog\/media\/2021\/04\/14143535\/rsz_testimonial-01.png\" alt=\"a testimonial from an angler named Cindy, who tells a story of how the first captain she reached out to failed to respond, and how she ended up booking with a captain who was quick to reply to her inquiry\" class=\"wp-image-26133\" srcset=\"https:\/\/fishingbooker-prod-blog-backup.s3.amazonaws.com\/blog\/media\/2021\/04\/14143535\/rsz_testimonial-01.png 1024w, https:\/\/fishingbooker-prod-blog-backup.s3.amazonaws.com\/blog\/media\/2021\/04\/14143535\/rsz_testimonial-01-300x185.png 300w, https:\/\/fishingbooker-prod-blog-backup.s3.amazonaws.com\/blog\/media\/2021\/04\/14143535\/rsz_testimonial-01-768x474.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><p>The best part is that you can respond to inquiries quickly and easily through your <a href=\"https:\/\/fishingbooker.com\/captainapp?utm_source=fishingbooker&amp;utm_medium=blog&amp;utm_campaign=post_content_link&amp;utm_term=25767\">Captain App<\/a>, wherever you are.<\/p><h2 id=\"learn-what-the-customer-is-looking-for\">Learn What the Customer is Looking For<\/h2><p>All the responsiveness in the world will mean little if you and your customer aren&rsquo;t on the same page. Learning your customers&rsquo; needs is crucial if you want to maximize your bookings. Once you know what their priorities are, you&rsquo;ll be able to tailor your trip to what your customers want to do. You can also upsell and suggest even better trips!<\/p><p>Knowing your customers&rsquo; priorities also plays a huge role in setting realistic expectations. In that way, you&rsquo;ll give yourself a good chance of getting a nice review, while boosting your <a href=\"https:\/\/fishingbooker.com\/blog\/the-realization-rate\/\">overall realization rate<\/a>, too. But don&rsquo;t take our word for it, take a look at <a href=\"https:\/\/fishingbooker.com\/reviews\/view\/276225?utm_source=fishingbooker&amp;utm_medium=blog&amp;utm_campaign=post_content_link&amp;utm_term=25767\">the awesome review<\/a> Captain Tyler got &ndash; it really shows how customers appreciate you addressing their needs.<\/p><p>But how do you find out what your customers&#8217; needs are? Here are a few good questions you can ask to get the ball rolling:<\/p><ul class=\"wp-block-list\">\n<li>Is this your first time fishing?<\/li>\n\n\n\n<li>Do you have any preferred species you&rsquo;d like to catch?<\/li>\n\n\n\n<li>Would you like to keep your fish or are you fishing for sport?<\/li>\n\n\n\n<li>Are you bringing your kids along?<\/li>\n<\/ul><h2 id=\"be-detailed-in-your-response\">Be Detailed in Your Response<\/h2><p>You&rsquo;re used to arranging trips all the time. But for your customer, this might be the very first time they&rsquo;re going fishing. That&rsquo;s why it&rsquo;s particularly important that you give them a detailed response to their questions.<\/p><p id=\"response_image\">This will also make you seem like a real person, and that&rsquo;s something customers really appreciate. In fact, customers tend to stick with captains that connect with them on a personal level, even when they&rsquo;re communicating online. Here&rsquo;s a couple of examples of how a detailed response can make a customer want to book you.<\/p><figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"754\" src=\"https:\/\/fishingbooker-prod-blog-backup.s3.amazonaws.com\/blog\/media\/2021\/04\/14143532\/rsz_1addressing_each_question_reversed-01.png\" alt=\"a picture of two messages exchanged between an inquiring customer and a fishing charter captain, showing how FishingBooker captains can make the most out of their customers' inquiries by being detailed in their response\" class=\"wp-image-26181\" srcset=\"https:\/\/fishingbooker-prod-blog-backup.s3.amazonaws.com\/blog\/media\/2021\/04\/14143532\/rsz_1addressing_each_question_reversed-01.png 1024w, https:\/\/fishingbooker-prod-blog-backup.s3.amazonaws.com\/blog\/media\/2021\/04\/14143532\/rsz_1addressing_each_question_reversed-01-300x221.png 300w, https:\/\/fishingbooker-prod-blog-backup.s3.amazonaws.com\/blog\/media\/2021\/04\/14143532\/rsz_1addressing_each_question_reversed-01-768x566.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><p>Now, we get that things can get busy on the water, and that you don&rsquo;t always have time to write long messages. But thankfully, there&rsquo;s a hack! With <a href=\"https:\/\/help.fishingbooker.com\/360009376393-Communication-with-customers\/360047579594-What-are-Saved-Responses-and-how-do-I-use-them-?from_search=63747395\">Saved Responses<\/a>, you can type detailed answers to your frequently asked questions, and just save them to use whenever you need to.&nbsp;<\/p><p>The best part is that you can pull up a saved response and customize it for each customer if you need to. Which brings us to the next tip.&nbsp;<\/p><h2 id=\"tailor-your-offer\">Tailor Your Offer<\/h2><p>So your customer has reached out and you&#8217;ve responded timely. You found out what they&#8217;re looking for, responded to their questions, and you&rsquo;ve got a good conversation going. Now, you can make an offer especially tailored to them and their needs. If you&rsquo;re talking to customers through FishingBooker, you can do this by sending a Special Offer. Here&rsquo;s how this works.<\/p><script src=\"https:\/\/fast.wistia.com\/embed\/medias\/1oipti8wzm.jsonp\" async=\"\"><\/script><script src=\"https:\/\/fast.wistia.com\/assets\/external\/E-v1.js\" async=\"\"><\/script><div class=\"wistia_responsive_padding\" style=\"padding:56.25% 0 0 0;position:relative;\"><div class=\"wistia_responsive_wrapper\" style=\"height:100%;left:0;position:absolute;top:0;width:100%;\"><span class=\"wistia_embed wistia_async_1oipti8wzm popover=true popoverAnimateThumbnail=true videoFoam=true\" style=\"display:inline-block;height:100%;position:relative;width:100%\">&nbsp;<\/span><\/div><\/div><p>Special Offers let you customize every part of your trip. Whether you want to shorten the outing, have a later departure time, or give a veteran&rsquo;s discount &ndash; you can do all of this. Check out <a href=\"https:\/\/help.fishingbooker.com\/360009376373-Booking-Requests\/360025401194-How-do-I-send-my-customer-a-Special-Offer-\">our article<\/a> to learn more about creating Special Offers.<\/p><p>&#128161; Pro tip: Sometimes, captains send a special offer but provide very little additional info. The truth is that customers rarely accept these offers. A short message explaining what the offer is will assure your customer that this is the trip you both agreed on, and it adds a nice personal touch as well.<\/p><h2 id=\"follow-up\">Follow Up<\/h2><p>Here&rsquo;s the truth: doing all of the above may not be enough for some customers. People have different plans and, sometimes, they&rsquo;re just not ready to commit to booking right away. But you know what? Simply following up with these customers can make a huge difference.<\/p><p>For example, if you get an inquiry for a trip that&rsquo;s a couple of months away and the customer doesn&rsquo;t book immediately &ndash; try sending a message a few weeks later. A friendly reminder can be one of the easiest ways to earn a few extra bookings.<\/p><h2 id=\"an-offer-they-cant-refuse\">An Offer They Can&rsquo;t Refuse<\/h2><p>Prompt, detailed replies and learning your customers&rsquo; needs will give you a great chance of turning inquiries into bookings. Once you&rsquo;ve got a good line of communication going, you can set yourself apart by creating an offer that&rsquo;s especially tailored to your customer&rsquo;s needs. And in case you don&rsquo;t receive a positive reply right away, don&rsquo;t hesitate to follow up &ndash; the extra effort can really pay off!<\/p><p>So if you haven&rsquo;t done so already, <a href=\"https:\/\/fishingbooker.com\/inbox?utm_source=fishingbooker&amp;utm_medium=blog&amp;utm_campaign=post_content_link&amp;utm_term=25767\">check your inbox<\/a>, and start reeling those customers in!<\/p><p><em>And that covers it. Do you have any questions about how to handle Instant Messaging inquiries? Any tips you&rsquo;d like to share? Drop us a comment below, we always like to hear from you!<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Most online buyers nowadays like to compare several different options before deciding to reach for their wallets. Your customers are no different. The question is, how do you make them confident enough to book with you and not somebody else? And how do you work that into your busy schedule? We&rsquo;ve compiled a list of [&hellip;]<\/p>\n","protected":false},"author":24,"featured_media":26389,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"jetpack_post_was_ever_published":false,"footnotes":""},"categories":[8],"tags":[751,337,792],"class_list":["post-25767","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-captains-corner","tag-captain-faqs","tag-for-captains","tag-hide_on_homepage"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Turn Inquiries to Bookings - FishingBooker Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fishingbooker.com\/blog\/how-to-turn-inquiries-to-bookings\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Turn Inquiries to Bookings\" \/>\n<meta property=\"og:description\" content=\"How do you make inquiring customers want to book with you and not somebody else? 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