SEO Outreach Specialist

Marketing - Belgrade, Serbia
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Our goal is to rank #1 on Google for all fishing-related searches and become the default choice for anglers to book their fishing adventure worldwide. As Outreach Specialist in the SEO team, you contribute to getting publicity and links for FishingBooker.

FishingBooker is the largest online platform that connects anglers and fishing guides worldwide. But we want to go further - we want to dominate the search results on Google and Bing in order to get the maximum amount of organic traffic to our website. In order to do that, we need to get other websites in the travel and fishing industry to link to our website.

That’s where your role as Outreach Specialist comes in. You support and drive the efforts of the SEO team. You will be responsible for doing research on journalists, bloggers, influencers, and their respective platforms, after which you will reach out to them by email. The end goal of these efforts is to get high quality links from authoritative websites.

You will be working closely with the content side of the SEO team and the Partner Content team, which create the quality content that is crucial for the success of your efforts.

In the mid-long term, you can develop your SEO knowledge and skills in order to contribute more to the strategy of the company’s SEO efforts. For example, you could eventually become an expert in technical SEO, or you could write content for our blog and placement on other websites.

What do you get?

  • Flexible working hours and flexible breaks. No one will time you, you can eat or take a break in peace. If you want to sleep in, or go to the gym in the morning, feel free to do so.

  • Soft skills, sales skills, marketing skills, the world at your fingertips and much more. We provide company-sponsored books, training, and courses - never stop learning and improving yourself.

  • Complete 3-week onboarding process. We take pride in our comprehensive onboarding process. You will learn all about the company and all about the job itself during this time.

  • Respect and appreciation. We appreciate each other and always show respect. Doesn’t matter if you’re a newbie or a senior, we respect you all the same.

  • A direct impact on the company's development and revenue. You have the opportunity to make original, creative contributions to the growth of the company.

  • Top of the line equipment. Each teammate receives a brand new MacBook laptop and top-notch equipment.

  • Competitive salary.

  • Support with obtaining visa and work permits for foreign nationals.

  • Company-sponsored meals at the office.

  • Company fishing trips. Once a year the company will treat you and your colleagues to a fishing trip!

Who are you?

  • You are a native or near-native English speaker and you are excellent at expressing yourself in written and spoken form.

  • You’re an exceptional listener and always demonstrate patience when dealing with people.

  • Your people skills help you understand the needs of others on a case-to-case basis, and your communication skills aid you in expressing your ideas in the best way possible.

  • You are naturally curious and you find pleasure in exploring new ideas, methods, and processes.

  • You have a sales mentality. You take pleasure in pushing the limits and finding new ways of expanding the business.

  • You have a strong work ethic. You take pride in seeing things through to completion and you’re not afraid of hard work.

  • You are a team player. You handle your own workload, but you’re also there to help others when needed.

Responsibilities:

  • Finding new partners to promote FishingBooker’s brand and get links. You will do this mainly through online research.

  • Mainly emailing, and sometimes calling, the potential partners you found. You will find ways to do this as effectively as possible.

  • Writing press releases and content summaries to be used for outreach.

  • Creating Facebook ads to promote our content.

  • Collaborating with the content teams in order to develop and execute successful link building and PR campaigns.

Requirements:

  • Native or near-native English speaker.

  • Proactive, responsible, friendly and independent person.

  • Resourceful, accurate, analytical and with an eye for detail.

  • Excellent written communication skills.

  • Self-motivated team player who thrives in a dynamic work environment.

  • Excellent research and organization skills.

  • Eagerness to learn and a positive, open-minded attitude!

Desirable:

  • 1+ years work experience in sales, marketing, or copywriting in an English-speaking environment.

It's a plus:

  • If you have basic knowledge of SEO principles, terms, and metrics.

  • If you’re fluent in another foreign language (especially Spanish, German, French, Russian, or Mandarin).

  • If you have experience in social media marketing.

 

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