Bisbee's Black and Blue: the Tournament That Defined a Town
Sep 24, 2019 | 7 minute read Comments
Reading Time: 7 minutes

The tournament buzz has been building for weeks on the sunny streets of Cabo San Lucas. Participating teams are talking tactics. Charter captains are deciding how much to hike up their prices. Everyone else is waiting to see huge Marlin at the first day’s weigh-in. The Bisbee’s Black and Blue has come around again.

We’re talking, of course, about the annual Bisbee’s Black & Blue Marlin Fishing Tournament. The competition has been running for almost 40 years now. In that time, it has become synonymous with big boats, big fish, and big, big prizes.

Last year, 120 teams and over 800 anglers took part in this billfishing bonanza. At the end of three days of intense fishing, the winners took home prizes to the tune of $3,000,000 – and that wasn’t even close to the competition’s record. Small wonder the event’s known as “the World’s Richest Fishing Tournament!”

But something’s different this year. The marinas are packed and the stakes are as high as ever. But one man is conspicuously missing from the whole affair. Bob Bisbee, Sr., founder of this “Superbowl of Sportfishing,” sadly passed away earlier this year at the age of 85. His passing was mourned by sportfishers from around the world, as well as his wife and children, who continue to run the tournament series.

Bob Bisbee, Sr. was a legend who helped build Cabo’s fishing scene – and arguably the town itself – into what it is now. In this article, we go back to where it all began. We’ll take a look at how the Black and Blue started and how it grew into the spectacle we see today. Is there anything left of the tournament Bob Bisbee founded? What impact has it had on the town and the industry as a whole? And perhaps the most important question, what will happen now?

A view of the marina in downtown Cabo San Lucas

Modern Cabo is a playground for fishing enthusiasts, but it wasn’t always like this.

Bisbee’s Early Years

With three different events over the course of the year and sponsors as varied as hotel chains, tackle brands, and the Mexican government, it’s hard to believe that it all started as a simple wager.

Bob had been visiting Baja California Sur since the ‘60s. He knew just how good the bite was down here, but not many others did. Bob ran a fueling station and tackle shop in Newport Beach at the time. He filled up boats planning to make the journey south, so spreading the word about the area’s big game bite was good for business. He could have no idea how good, though.

In 1981, Bob and some friends got the idea to try out a tournament with golf-style Calcutta sweepstakes rather than the traditional grand prize. He went down to Cabo with five other boats and the first Bisbee tournament was born. Everyone had a great time, especially Bob himself, who won the tournament and the $10,000 in prize money. The next year, the numbers doubled. The year after that, they doubled again. The word was spreading, people were having fun, and Bob was selling a ton of fuel – things were looking good.

But Bisbee’s tournament dreams were nearly crushed before they’d even gotten going. In 1983, a hurricane wiped out dozens of boats which were idling along the Baja coastline for lack of proper moorage. American insurers vetoed all trips to Mexico unless they could be safely moored when they were down there. Bob’s Californian fishing buddies couldn’t come to Baja anymore and it looked like the tournament was over.

Bob wasn’t about to let all the fun come to an end so quickly, though. Industrious as ever, he anchored moorings all around Cabo and used his connections in the tackle and fuel industries to spread the word: It was safe to come south. The competition went ahead the next year without a hitch and the rest, as they say, is history.

Blue Marlin coming out of the water after being hooked.

However times change, the thrill of hooking a Marlin never gets old.

The World’s Richest Fishing Tournament

If you’ve ever been to Cabo during tournament season, you’ll find it hard to believe the competition’s humble beginnings. Every year, the sea comes alive as a hundred boats rocket offshore. The opening ceremony and closing party are legendary. The daily weigh-ins are home to some of the biggest fish you’re ever likely to see. In fact, unreleased Marlin have to be 300 lb just to qualify!

The attendance isn’t the only thing that’s increased – the money involved these days is staggering. The original $10,000 of prize money would barely be enough for a buy-in now. Base entry is $5,000 and that’s just the tip of the iceberg. Because of the way the tournament works, you opt in for as many different daily jackpots as you want. These range from $1,500 to $60,000 on top of the entry cost. If you want a chance to win it all, you’re looking at $131,500 before you even charter a boat!

Sound a little too much for you? You’ll be glad to hear that there’s more than one Bisbee’s Tournament to choose from. The Black and Blue is the most famous by far, but since 2000 you can also take part in the East Cape and Los Cabos Offshores.

The East Cape Offshore runs in June. It’s billed as a more relaxed event, offering “Cabo fishing as it used to be.” The Los Cabos Offshore is a charity warm-up to the main show in. It runs the week before the Black and Blue in October. Buy-in for these smaller competitions is only $1,500, but they still cost over $10,000 to enter across the board.

How did it all get this big? Sponsorship and clever marketing. Two of Bob’s kids, Wayne and Trisha Bisbee, took over the tournament in 1995. Since then, international sponsors and glitzy promotion have taken the series into the clouds. You have to wonder whether the original 6 boats would be able to enter today.

Fishing rods and reels on the side of a boat cruising on the sea

Nothing beats the feeling of heading offshore on opening morning.

The Tournament and the Town

It might be too much to say that the Bisbee’s series made Cabo what it is today. The town was a tourist hotspot long before the charter scene got big. But while Cabo was already known for beaches and resorts, it was Bisbee who solidified it as the “Marlin Capital of the World”. If not for Bob, we might see a lot fewer boats in downtown Cabo. And that’s not the only effect the family’s had on the town.

Bob Bisbee Sr. was always clear that he wanted to give something back to Baja’s locals. Even in the competition’s opening years, he made sure that the fish went to people who needed it. The event’s way too big for a simple line at the weigh-in station these days, but the fish still goes to a good cause. Last year, over 11,000 pounds of fish came ashore during the Bisbee’s Black and Blue. Working with local charities, it was all donated to retirement homes and orphanages in the area.

As well as sharing the catch, the tournaments do their bit to support the local charter scene. The most notable example of this was in response to the hurricane that hit Baja in 2014. It caused power and water outages all over the peninsula and over $1 billion worth of damage. It also hit the tourism sector hard.

This wasn’t going to stop the Bisbees. The tournament had weathered one storm, it could weather another. With a lot of hard work, the event went ahead as scheduled. It was credited with kick-starting Cabo’s much-needed tourism that year.

They also took steps to encourage using local crews. If teams were short the $5,000 needed to enter, they could enroll for free by agreeing to fish with the locals. The Bisbee’s Cabo Charter Hook-Up payed the base buy-in for the first 40 boats to sign up with one of their approved Cabo-based teams in 2014.

Charter Boat cruising past Los Arcos in Cabo San Lucas

Tourism is a huge part of Baja’s economy. With sights like Los Arcos, we can see why.

More Than Just a Fishing Tournament

The competitions themselves are just one part of the Bisbee empire. In 2011, the family set up the Bisbee’s Fish & Wildlife Conservation Fund in an effort to get more ambitious projects underway. Since then, the fund has started and co-run several projects both in Baja and around the world.

The non-profit really came into the spotlight in 2014. It set up a Hurricane Relief Fund and seeded $250,000 to get the ball rolling. Working with a crisis assessment team, it set up “tent cities” and secured housing for displaced people. The fund also made sure the storm didn’t wreck local charter captains out of the industry. Part of the money went to helping independently-owned charters rebuild, keeping people in work and stopping big fleets from taking over.

Disaster relief isn’t their main focus, though. The organization mainly focuses on sustainability. They’ve worked closely with the Billfish Foundation to promote catch-and-release angling and Marlin tagging projects to learn more about Billfish migration.

In Africa, the fund combats big game poaching with an anti-poaching academy and events supporting non-lethal hunting. In Baja, they’ve helped protect the area’s wetlands. They also set up scholarship programs for young people studying marine biology.

An emphasis on sustainability also made its way into the rules of the Bisbee’s Black and Blue. Keeping undersized fish gets you penalty points and releases are worth as much as weigh-ins pound for pound. It seems like the family’s doing more with their money than buying bigger boats.

Blue Marlin beside a boat caught during the Bisbee Black and Blue.

A Marlin ready for release to fight another day.

Bisbee’s Without Bob

The question on everyone’s mind at the moment is “where do things go from here?” Sure, Bob hasn’t been directly involved in the tournaments for years, but will his passing have an effect on how things are run? We hope it won’t. All the glamor and big sponsorship hasn’t stopped the family from giving back to Cabo’s residents. Quite the opposite, it’s let them impact the local area in a much bigger way.

This year, we mark the death of a real sportfishing legend. Bob Bisbee, Sr. was a pioneer of Baja’s big game bite. Everyone who had the chance to meet him will miss his enthusiasm and his wit. His legacy lives on in the epic catches brought in every October in Cabo San Lucas, as well as the good work of the Bisbee’s Conservation Fund. We look forward to many more years of world-class angling and extend our deepest condolences to Bob’s wife and six children.

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Comments (2)
  • Gary Graham That Baja Guy

    Sep 20, 2019

    The following is incorrect.;
    As well as sharing the catch, the tournaments do their bit to encourage fishing with local crews. If you’re short the $5,000 it costs to enter, you can enroll for free by agreeing to fish with the locals. The Bisbee’s Cabo Charter Hook-Up pays the base buy-in for the first 40 boats to sign up with one of their approved Cabo-based teams.

    That offer was only in 2014 Tournament after Odile.

    Gary Graham That Baja Guy

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      Sep 24, 2019

      Hi Gary,

      Thanks for getting in touch and for the clarification on the Cabo Charter Hook-Up. I’ve updated the article with the correct info.

      Tight lines!

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